A lifeline': As sales vanished amid the pandemic, here's how small businesses shifted to Amazon, Etsy to survive
![HELSINKI, FINLAND - NOVEMBER 15, 2019: Ski shop sale. Rows of colourful skis in sport equipment store Stock Photo - Alamy HELSINKI, FINLAND - NOVEMBER 15, 2019: Ski shop sale. Rows of colourful skis in sport equipment store Stock Photo - Alamy](https://c8.alamy.com/comp/2ADWFNG/helsinki-finland-november-15-2019-ski-shop-sale-rows-of-colourful-skis-in-sport-equipment-store-2ADWFNG.jpg)
HELSINKI, FINLAND - NOVEMBER 15, 2019: Ski shop sale. Rows of colourful skis in sport equipment store Stock Photo - Alamy
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Amazon.com: Jack Wolfskin Helsinki Jacket Women's Waterproof Insulated Coat 100% PFC Free, Midnight Blue, Large: Clothing
![Alternative Christmas Tree made of SKIS. Great idea... #christmastree #christmas #tree #alternative | Alternative christmas tree, Ski decor, Ski lodge decor Alternative Christmas Tree made of SKIS. Great idea... #christmastree #christmas #tree #alternative | Alternative christmas tree, Ski decor, Ski lodge decor](https://i.pinimg.com/736x/1c/c8/a4/1cc8a419dd138d172ee47e935756100b.jpg)
Alternative Christmas Tree made of SKIS. Great idea... #christmastree #christmas #tree #alternative | Alternative christmas tree, Ski decor, Ski lodge decor
![The people rushed up the hill! The sticks are now out of hand in the shops - “The shelves emptied as soon as the snow came to the ground” - Teller Report The people rushed up the hill! The sticks are now out of hand in the shops - “The shelves emptied as soon as the snow came to the ground” - Teller Report](https://is.mediadelivery.fi/img/468/2ab97b85a1d74ccdb0c5b708589fe349.jpg)